Turn Preloved Clothes into Cash with Bazaara

Launching today, Bazaara is a peer-to-peer online marketplace app for preloved clothes, accessories, and home goods in the UAE

Launching just in time for the festive season, Bazaara is an online haven for preloved clothes, accessories, and home goods. From exploring vintage gems to selling that untouched pair of shoes you never got around to wearing, Bazaara is a safe and easy place to turn clutter into cash or do some holiday shopping on a budget.

A quick glance at how Bazaara works

Say goodbye to the hassle of driving around town to make a 20-dirham sale. All you have to do is upload a picture of your item to the app, along with a description and your desired price, and list it. Once your item has been bought, Bazaara sends a courier service to your doorstep to collect and deliver your item, then the payment is pinged to you. Shipping fees are included in the listing price, so buyers and sellers don’t have to meet – it can all be done from the comfort and safety of home.

From trendy to timeless, find it on Bazaara

Bazaara is creating a buzzing community with all the hustle and bustle of a traditional marketplace but with digital perks. From connecting with friends on the app to liking, commenting, and sharing listings - it’s a shopaholic’s dream.

“As we hurtle towards a more digitally-inclined future, I wanted to bring the excitement of finding a steal at the mall or a thrift shop to online shoppers. I also wanted to bring fashion and decor enthusiasts together in a safe and social online community to discover, create, and inspire new trends,” said Alyssa Mariano, Co-founder of Bazaara.

Teeming with new styles, rare vintage pieces, and timeless trends - there’s something for everyone on Bazaara. In addition to landing some extra cash in your pocket before the festive season, Bazaara’s “passing on preloved” concept saves perfectly-usable items from ending up in landfills.

“The term ‘fast fashion’ has become more prominent in conversations surrounding fashion, sustainability, and environmental consciousness, as the fast fashion industry is, unfortunately, responsible for 10% of all greenhouse gas emissions,” Mariano continued. “We hope to decrease the impact this industry has on the environment by providing a seamless experience to trade preloved and vintage treasures.”

Bazaara is available for iOS and Android and can be downloaded from the App Store now. 


Circular Fashion - A Passing Trend or New Way of Life?

Sustainability seems to be on everyone’s mind these days and rightly so. If there’s one lesson 2020 has taught us, it’s this—We have to do everything we can to save the planet. We’ve become more cautious about what we’re spending our time, money and energy on, and we’re one step closer to being mindful of our planet too. Sustainability is not just a trending buzzword anymore. It’s a way of life. It has led us to ‘circular fashion’ - an authentic and ethical way to look at the fashion industry as conscious consumers. Let’s take a closer look.

So what is circular fashion?

The Circular Fashion industry is designed with the aim of eliminating waste and reducing our carbon footprint by revamping the entire life cycle of an item – from design and sourcing to production and end usage – to make it sustainable forever. The term was first coined by Green Strategy founder Anna Brismar, in a bid to make the global fashion industry more circular in its impact.

It has made us rethink our fashion spend to source more ethically using recyclable resources that are non-toxic, biodegradable and reusable. It produces fashion items that can be shared across multiple users in its lifetime and be used in the real world for as long as possible. Once it reaches the end of its life cycle, it goes back into the ‘circle’ by getting recycled or composted as nourishment for plants and other organisms in the ecosystem. In other words, circular fashion should bring zero harm to the environment while making a positive contribution to our planet.

Are there any circular fashion brands yet?

Yes, there are! The first name that comes to mind is, of course, Stella McCartney. Her fame has been associated with sustainable fashion for years now, and she continues to be a pioneer and fighter for ethical sourcing of material across her labels. According to McCartney, the future of fashion is circular and will be created to be restorative and regenerative from design and inception itself. The luxury fashion house has also come up with innovative ways to reuse material like polyester and nylon and educate customers on how to care for their garments so they last much longer.

German fashion heavyweight Hugo Boss is one of the newest members to hop on to the circular fashion bandwagon. Boss was one of the first mainstream brands to adopt the use of Piñatex, a leather alternative made from discarded pineapple leaves, for a line of their limited-edition footwear. Other noteworthy brands include Netherlands based MUD Jeans who produced the world’s first circular denim line, Everlane’s ReNew collection that uses a fleece made from recycled plastic bottles, BEEN London who recycles waste to make handbags and accessories and so many more! The list is growing and we’re excited to see what’s going to come out next.

How can you support the circular fashion industry?

The world is changing fast and we need to keep up. Luckily, most of us have realised that fast-fashion is no longer the solution. It’s time we invested in the long-term life of our closet and our planet. Here’s how:

  • Look at labels before you buy. Supporting ethically sourced material that can be recycled or composted is a key step in going circular.
  • Donate, borrow and share. We live in a sharing economy where we’re happy to call an Uber and stay in an Airbnb. Why not make our closets shareable too? Host annual clothes-swaps with your friends and give preloved pieces a new home by selling or donating them.
  • Spend less, but spend better. Invest in key pieces that you know won’t go out of fashion quickly. Blacks, whites, neutrals and denim can be mixed-and-matched to create new outfits each time.

Ready to join the circular fashion revolution? Tell us how in the comments below and sign up to Bazaara today to learn more.